BH Cosmetics Fall Makeup

REVIEW + SWATCHES: Too Faced Born This Way Concealer (Fair & Light Medium)




The Too Faced Born This Way Concealer comes in 10 shades and it claims to Instantly hide imperfections, vanish the appearance of dark circles, and blur the look of lines and wrinkles for complete coverage so undetectable, they’ll think you were Born This Way.


  • 100% said it showed IMPROVEMENT IN SKIN MOISTURE LEVELS after 1 hour
  • 97% said it provides a NATURAL, UNDETECTABLE FINISH
  • 97% said it provides a SMOOTH, CREASELESS FINISH
  • 97% said it provides a FLAWLESS “NO MAKEUP LOOK”

Keep reading to see my review…


Cost: $28

Where to buy:

Shades Available:

  • Very Fair – pale with pink undertones
  • Fair – light with pink undertones
  • Light – with golden undertones
  • Light Medium – medium with peach undertones
  • Medium – tan with golden undertones
  • Medium Tan – with pink undertones
  • Tan – with golden undertones
  • Deep Tan – with golden undertones
  • Dark – with golden undertones
  • Deep – with pink undertones


Too Faced Born This Way Concealer  is infused skincare benefits, including Coconut Water to replenish moisture levels, Alpine Rose to brighten and boost radiance, and Hyaluronic Acid for a smoother, more youthful appearance. Creamy and comfortable, a proprietary blend of color correctors create the look of flawless skin. Complexion looks naturally radiant when applied over or under foundation – even when worn alone.


I am a concealer junkie and I LOVE when new concealers come out. I swear I have tried every single concealer out there. I have dry skin so it is very difficult to find something that won’t look too dry and cracked by the end of the day. When this released last week I jumped on it and bought two shades. I wasn’t sure which shade I wanted so I picked two to be sure. I picked up Fair and Light Medium. The light is a good color for me. It is lighter than my normal concealers but I wanted this one because it had the pink undertones. I HATE concealers with yellow undertones.  The other shade I bought – light medium is a little too dark and too peachy. If I mix the two they work pretty well.

I like the wand applicator, it is similar to the Urban Decay Naked Skin Weightless Concealer. It applies nicely to the skin and blends well. I feel like the fair shade really does a good job at brightening my under eyes. The pigmentation is good, but not the best I have used. I think the NARS Radiant Creamy Concealer has more coverage that this one. This still has good coverage but I would say it is a medium coverage and it is buildable.

On a another note – this isn’t as thick as the NARS Radiant Creamy Concealer. I would say the consistency is similar to the Urban Decay Naked Skin Weightless Concealer.

You definitely will need to set this or else it will crease. It made my under eyes look really awesome and it held great throughout the day. By the end of the day my under eyes still looked good.

I really love that this has Coconut Water, Alpine Rose, and Hyaluronic Acid. If I find any products with Hyaluronic Acid I buy it because I need it in my life!

I love this concealer and I am impressed with this new release! The only downside is I wish there were more shades to choose from like pinker tones, neutral and deeper shades. Most of these shades are pretty peachy.



pic cred: Trendmood1 Instagram
pic cred: Trendmood1 Instagram


Fair and Light Medium
Fair and Light Medium


Fair and Light Medium Blended
Fair and Light Medium Blended


Screen Shot 2016-06-21 at 8.20.23 PM


Watch my YouTube video review as well


I love it. What do you guys think?




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